About Us

Detour was started in 2012 out of Chicago, IL with the philosophy that sunglasses shouldn’t be so expensive that you’re afraid to wear them due to the fear of breaking or losing them. We wanted to make shades that you’re stoked on that won’t destroy your bank account. So take your Detour’s surfing, biking, hiking, or wherever your little heart desires and put them to use! At Detour we believe life is too short to follow the path you’re told to follow. Make your own path, do what makes you happy, don’t be afraid to follow your dreams, and just enjoy life. Every once in awhile take a detour!

Why Us?

This is a question every consumer asks when deciding between companies. Most will tell you because their product is better. We are a little different. We already know our product is better, what we want you to know is our company as a whole is better. Our packaging, our customer service, our morals, everything we do tops our competitors. For two years we were including an extra pair of shades and a note asking the customer to do a random act of kindness and pay it forward in exchange for the free pair of shades. We have not once advertised doing this or did it for attention. We did it because we wanted to reward our customers for choosing us and to hopefully put a smile on their face. It’s crazy how one simple act of kindness can change someone’s day completely. We want you to have a good feeling when you purchase from us, we want you to tell your friends about us, we want you to be loyal to us, and that’s why we not only have a great product but also a great company. We still occasionally include a free pair of shades and a note so if you catch us on one of our pay it forward days be ready to pass on a random act of kindness to a stranger :)